
The Power of Magic in Marketing: A Trade Show Magician's Perspective
As a trade show magician, I've seen the impact that magic can have on a company's marketing efforts, from creating memorable experiences to engaging audiences and differentiating your company from competitors. If you're looking for a way to stand out at your next trade show, consider incorporating a trade show magician into your marketing strategy. The results may surprise you!

The Dos and Don'ts of Hiring a Magician for Your Trade Show
Trade shows are a great way to showcase your business and attract potential customers. And if you want to make your booth stand out, hiring a magician can be a smart move. A skilled magician can entertain, engage and leave a lasting impression on your audience. But before you rush to hire the first magician you find, here are some dos and don'ts to consider.

8 Trade Show Booth Design Tips
Trade show booths that are creatively designed tend to be the most popular at events. These booths see a lot of visitors, generate numerous leads, and have a significant impact on social media. With increasing competition and more complex booths than ever before, you need to find a way to stand out and draw a crowd. Here are eight tips to help you design a trade show booth, exhibit, or display that will make a big impact:

Case Study: Cellebrite, National Association of Chiefs of Police Trade Show Booth
Cellebrite hired Edd Fairman to perform at their booth during the National Association of Chiefs of Police Expo in Dallas, TX. Edd’s engaging personality and interactive magic tricks were a big hit with attendees, drawing a large crowd to the Cellebrite booth.

2023 Trade Show Trend Predicitions
The events industry is facing challenges in predicting how live events will return following the COVID-19 pandemic, including concerns about travel, crowds and reduced budgets. Budget cuts, reallocations and incremental restoration of the marketplace have been a factor, with some marketers shifting from social media spend to paid digital, email and print.
The trend in messaging is to be genuine, human and customer-focused, with a focus on creative simplicity and authenticity in creative and graphics.

The History and Evolution of Trade Show Magic
Trade show magic, also known as corporate magic, is a type of entertainment that has been around for centuries. Throughout history, magicians have been used to attract and engage audiences at trade shows, conventions, and other corporate events.

I asked a bot for: Trade Show Booth Planners Biggest Worries
I asked an AI chat bot, “what are trade show planners biggest worries,” and honestly I am shocked at the results!

How a Magician can increase a Trade Show Booth ROI
Trade shows can be a great way for businesses to promote their products and services to a wide audience, but they can also be quite competitive. One way for a magician to help a business increase their return on investment (ROI) at a trade show is through an engaging and captivating performance that draws in potential customers and keeps them interested in the booth.

10 Reasons to Hire a Magician for your Trade Show Booth
Hiring a magician for your trade show booth might be the smartest thing you do this year. Find out why.