Magicians vs. Mentalists: What's the Difference and Which is Right for Your Corporate Event?
When planning a corporate event, you may be considering hiring a magician or mentalist to provide entertainment for your attendees. While both magicians and mentalists specialize in creating illusions and providing entertainment, there are some key differences between the two that you should consider before making a decision. In this blog post, we'll explore the differences between magicians and mentalists and help you decide which is right for your corporate event.
Why Magic is the Perfect Icebreaker for your next Corporate Event
Corporate events are an excellent opportunity for businesses to showcase their products or services, network with other professionals, and create a positive image for their brand. However, corporate events can also be awkward and uncomfortable, especially if attendees don't know each other. That's where Edd Fairman, Wizard of Sorts, comes in.
How a magician can Incorporate Magic into Your Corporate Marketing Strategy
Incorporating magic into your corporate marketing strategy can be a unique and effective way to capture the attention of potential customers, create a memorable experience, and ultimately drive sales. In this blog post, we'll explore some ways that magicians can help you achieve these goals.
Why Magicians are the Ultimate Icebreakers for Reunions
Reunions can be tricky events to plan. Whether it's a family gathering, a high school or college reunion, or a work event, getting people to mingle and connect can be a challenge. This is where a magician can come in as the ultimate icebreaker.
Why Everyone Should Learn a Magic Trick
Learning a magic trick might seem like a frivolous activity, but it can actually have many benefits beyond the simple joy of performing a trick. Whether you're a child or an adult, there are many reasons why you should consider learning at least one magic trick. In this blog post, we'll explore some of these reasons.
A Brief History of Street Magic
Street magic, also known as close-up magic or sidewalk magic, has a rich and fascinating history that dates back centuries. The art of performing magic tricks in public spaces for the entertainment of onlookers has been a staple of many cultures throughout history, and continues to captivate audiences today.
Why Would I want my Sales team to learn a magic trick?
There are several reasons why a salesperson might benefit from learning a few magic tricks such as building rapport, attention grabbing, Demonstrating skill and creativity, Differentiation, Memory Aid.
How Edd Connects his Magic to your Product or Service
Edd Fairman is a corporate comedy magician who has made a name for himself in the business world by connecting his magic tricks to the products or services being marketed in a meaningful way. His unique approach to marketing has helped many companies achieve their marketing goals and leave a lasting impression on their audience.
The Magic of Networking: How to Make Connections at Trade Shows
As a corporate comedy magician, I have had the pleasure of performing at countless trade shows and events, and one thing I have learned is that networking is key to making a lasting impression on potential clients and partners. In this post, I will share some tips on how to use the "magic" of networking to make connections at trade shows.
The Magic of Trade Show Follow-Up: How to Turn Leads into Sales Using Illusion and Psychology
As a trade show magician, I have the unique opportunity to observe the inner workings of the sales process from a unique angle. I've seen firsthand the power of follow-up in turning leads into sales, and I've come to realize that it's not just about the words you use or the timing of your follow-up, it's about understanding the psychology of human behavior and utilizing it to your advantage.
Case Study: Make the CEO of a major bank appear on stage
Wintrust bank wanted to impress and amazing employees and guests at their annual holiday party with the theme, “The Magic of the Season.”
Coming to McCormick Place in Chicago for a Trade Show? Here are Edd’s top 5 things to do near McCormick Place
2023 will mark my 20th year in Chicago and I have spent ALOT of time at McCormick place performing at and visiting trade shows. When I first moved here the area around the convention center was almost empty. Now it is a thriving and bustling area! Here are my top 5 things to do when you are taking a break from a trade show at McCormick Place.
8 Trade Show Booth Design Tips
Trade show booths that are creatively designed tend to be the most popular at events. These booths see a lot of visitors, generate numerous leads, and have a significant impact on social media. With increasing competition and more complex booths than ever before, you need to find a way to stand out and draw a crowd. Here are eight tips to help you design a trade show booth, exhibit, or display that will make a big impact:
The Challenges of Being a Corporate Comedy Magician
As a corporate comedy magician, I have the unique opportunity to bring laughter and amazement to people in a professional setting. But along with the joy that my performances bring, there are also several challenges that come with being a corporate comedian and magician.
Case Study: Cellebrite, National Association of Chiefs of Police Trade Show Booth
Cellebrite hired Edd Fairman to perform at their booth during the National Association of Chiefs of Police Expo in Dallas, TX. Edd’s engaging personality and interactive magic tricks were a big hit with attendees, drawing a large crowd to the Cellebrite booth.
The Benefits of Hiring a Corporate Comedy Magician for your next Sales Meeting
Hiring a corporate comedian and magician for your next sales meeting can provide numerous benefits for your company.
Choosing the Right Entertainment for your Company's Culture
Choosing the right entertainment for your company's culture is an important task that can help to boost morale and improve employee engagement. It's important to take the time to consider what types of activities will be most appropriate for your company and its culture, as well as what will be most enjoyable and meaningful for your employees. Here are a few tips to help you choose the right entertainment for your company's culture:
2023 Trade Show Trend Predicitions
The events industry is facing challenges in predicting how live events will return following the COVID-19 pandemic, including concerns about travel, crowds and reduced budgets. Budget cuts, reallocations and incremental restoration of the marketplace have been a factor, with some marketers shifting from social media spend to paid digital, email and print.
The trend in messaging is to be genuine, human and customer-focused, with a focus on creative simplicity and authenticity in creative and graphics.
Benefits of Having a Magician at your Fundraising Event
A magician can be a great addition to a fundraising event because they can help to entertain and engage guests, which can help to create a fun and enjoyable atmosphere that can encourage people to donate more. Here are a few ways that a magician could be a benefit to a fundraising event: